{"id":86,"date":"2023-09-26T15:57:31","date_gmt":"2023-09-26T18:57:31","guid":{"rendered":"https:\/\/portfolio.marciel.pro\/?p=86"},"modified":"2026-03-25T13:37:13","modified_gmt":"2026-03-25T16:37:13","slug":"kv-black-friday-super-black-november","status":"publish","type":"post","link":"https:\/\/portfolio.marciel.pro\/index.php\/2023\/09\/26\/kv-black-friday-super-black-november\/","title":{"rendered":"KV: Black Friday, Super Black November"},"content":{"rendered":"\n<p>As pe\u00e7as de Black Friday foram desenvolvidas pensando no tradicional preto, com as cores da marca e uma &#8220;pegada neon&#8221;, muito utilizada em campanhas agressivas.<\/p>\n\n\n\n<p>Todas as p\u00e1ginas foram alteradas durante o m\u00eas mais importante do varejo, causando impacto e grande n\u00famero de vendas, com pre\u00e7os competitivos e assegurando sempre o menor pre\u00e7o frente a concorr\u00eancia.<\/p>\n\n\n\n<p>A seguir, 5 artes, incluindo pe\u00e7as de vers\u00e3o mobile, e-mail, LP e home.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>1\u00aa pe\u00e7a: Home do site<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8.png\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"7147\" src=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8.png\" alt=\"\" class=\"wp-image-87\" srcset=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8.png 1900w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8-80x300.png 80w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8-272x1024.png 272w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8-768x2889.png 768w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/200930_home-super-black-november-desktop-8-408x1536.png 408w\" sizes=\"auto, (max-width: 1900px) 100vw, 1900px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>2\u00aa pe\u00e7a: LP da campanha<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10.png\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"5683\" src=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10.png\" alt=\"\" class=\"wp-image-88\" srcset=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10.png 1900w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10-100x300.png 100w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10-342x1024.png 342w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10-768x2297.png 768w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10-514x1536.png 514w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201007_landing-super-black-10-685x2048.png 685w\" sizes=\"auto, (max-width: 1900px) 100vw, 1900px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>3\u00aa pe\u00e7a: vers\u00e3o mobile da home<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201106_bf-home-mobile_4.png\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"10141\" src=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201106_bf-home-mobile_4.png\" alt=\"\" class=\"wp-image-89\" srcset=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201106_bf-home-mobile_4.png 500w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201106_bf-home-mobile_4-101x2048.png 101w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>4\u00aa pe\u00e7a: vers\u00e3o mobile da LP da campanha<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201009_landing-super-black-mobile-4.png\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"9352\" src=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201009_landing-super-black-mobile-4.png\" alt=\"\" class=\"wp-image-90\" srcset=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201009_landing-super-black-mobile-4.png 500w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/201009_landing-super-black-mobile-4-16x300.png 16w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>5\u00aa pe\u00e7a: E-mail de divulga\u00e7\u00e3o, promo\u00e7\u00e3o com contador<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/Black-Wow_November.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"1296\" src=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/Black-Wow_November.jpg\" alt=\"\" class=\"wp-image-107\" srcset=\"https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/Black-Wow_November.jpg 650w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/Black-Wow_November-150x300.jpg 150w, https:\/\/portfolio.marciel.pro\/wp-content\/uploads\/2023\/09\/Black-Wow_November-514x1024.jpg 514w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>As pe\u00e7as de Black Friday foram desenvolvidas pensando no tradicional preto, com as cores da marca e uma &#8220;pegada neon&#8221;, muito utilizada em campanhas agressivas.<\/p>\n","protected":false},"author":1,"featured_media":94,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,10,8],"tags":[11,9],"class_list":["post-86","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cobasi","category-kv","category-landing-page","tag-kv","tag-landing"],"_links":{"self":[{"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/posts\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/comments?post=86"}],"version-history":[{"count":5,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/posts\/86\/revisions"}],"predecessor-version":[{"id":339,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/posts\/86\/revisions\/339"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/media\/94"}],"wp:attachment":[{"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/media?parent=86"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/categories?post=86"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portfolio.marciel.pro\/index.php\/wp-json\/wp\/v2\/tags?post=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}